October 17, 2018
Product News

Safety First: Digital Signage Emergency Alerts App

Digital Signage is a Mass Notification System

No one wants to think about these topics, but preparing for them is vital. When disaster strikes, your school or organization needs to have a plan of action. Industry Weapon’s Alerts App helps you focus on safety and stay prepared.

In the event of an emergency, you need the ability to communicate clearly and immediately. The first step of workplace safety is to quickly inform everyone in the area. The best way to spread a unified message is with digital signage.

The Alerts App connects your existing safety and alert system with the CommandCenterHD digital signage platform. As soon as the system identifies an emergency, it transmits your message over your existing digital signage network. 

The message informs people of the emergency and provides details like evacuation procedures. The signs display an emergency alert and any relevant information, such as evacuation procedures. After resolving the situation, the signage will return to the originally scheduled content.  



Digital Signage and the 4 Steps of Crisis Management

In the event of an emergency, the first step is to inform the entire campus, as efficiently as possible. The fastest, most useful way to spread the message is the application of your digital signage. Even more than the traditional alarm which doesn't tell people what is the issue and what to do next.

Once an emergency is triggered via your alert system, it will send down a message that will take over the displays of your choice with emergency notifications and any relevant information, such as evacuation procedures.

Furthermore, digital signage assists in creating safer working environments by communicating dynamic safety content. Implement digital signage to transmit the Four Steps of Crisis Management.


1.) Prevention

Reduce damage risks by avoiding dangerous situations. Create ‘Prevention Campaigns’ to play on all signage during regular days. Focus on the process of handling worst-case scenarios. These campaigns can play in a cycle with other channels daily, to ensure their message reaches all audiences.

-Incorporate tips for preventing fires.

-Supply information for public transit, shuttles, or taxis.

-Include health tips.

-Warn the site of low or high temperatures. 

-Supply contact information for security if suspicious activity is witnessed onsite.

-Create informative slides that teach viewers how to use defibrillators or administer CPR.


2.) Preparedness

Instill a chain of command for each crises category. Create multiple escape routes to ‘safety-zones’ in case of obstructions. Integrate these plans into your digital signage as automated alerts during an event.

- Customize campaigns to point out where to find the nearest first aid kits in proximity to each Digital Sign.

- Use Wayfinding integrations to inform users of fire escape routes.

- Dedicate slides that identify floor/area/department leaders who will account for employees and patrons.

- Create instructional slides to teach viewers how to use or assemble necessary equipment, like fire extinguishers.


3.) Response

'Response' is the term for how to put plans into action during an event. With the Alert Integration, your message is automatically displayed on the signage in the case of an emergency. This allows the staff to take care of their number one priority- the patrons. 

Instead of communicating via email and phone, the Alert Integration lets the staff make use of their preparations and focus on establishing a recovery plan.


4.) Recovery

Recovery relates to how to regain normalcy after a situation. Each emergency requires a different recovery plan. After the event, the Alert Integrations will stop and regular campaigns will resume. This helps the environment to resume regularity. Workplace activities should return to their typical schedule during this time.

With the Alert App, automated emergency information is transmitted to the appropriate outlets. Businesses can rest assured that they are fully compliant. The integration uses the fastest communication channels to notify employees and patrons in the event of an emergency.

The Alert Integration also stays compliant with the Clery Act; emergency information is automatically disclosed to the appropriate outlets. Campuses can rest assured they are fully compliant while having every communication channel prepared to notify students in the event of an emergency.  

Emergencies catch us off guard. No one wants to think about these topics, let alone prepare for them; but when disaster strikes, your school needs to have a proficient plan of action. With proper preparations for emergency alerts, digital signage is the most effective way to reach everyone.